Client: 1511
Graphic design: Magdalena Feikusová
Photography: Anna Muller
Paris, France
1511 is an exceptional sensorial experience project which brings together high end perfume world with astrology and diverse world of art and design. Under the creative direction of the founder Eka Iukuridze, 1511 brings together unique artisans from around the world to form multidisciplinary collaborations. Particularly in this project she invited for collaboration Arnaud Poulain, brings his innate creativity to develop an olfactive interpretation of the planetary aspects. Using symbolic language of planet movements, British astrologer Chris Marshall draw for each perfume a poetic story. At the finish with unique craftsmanship of Czech glassmaking thanks to the innovative skills of glass artist David Valner.
Graphic design task here was to take existing visual identity and find the best solution for sample perfume labels, testers, stationary and packaging. Minimalistic visuals use grey textured papers with gold embossing to support rich concept behind – evoking universe, mysticism and luxury fashion world.